EXPLAINER VIDEO / MAY 2023
Introduction to Explainer videos
The team at my time at FFW needed a way to explain why Motion Graphics is such an effective way to explain almost anything. So what better way to explain it than with a Motion Graphic explainer video. I chose with the team a style that might not be the most common for engaging the viewer of the almost unlimited possibility of style and not only what they are used to. The video was well received and even showing it in other contexts helped the company win assignments.
Art Direction, Design, Illustrating, Animating, Sound design & management.
Adobe After Effects, Adobe Illustrator, Adobe Photoshop, Adobe Indesign, Adobe Audition,
Manuscript: Jens Ullerup, Rachel Andrianne
Speaker: Rachel Andrianne
Music: Maybe - Life of the Party
In part collaboration with my colleagues in the Content Team with the pre-process by generating a great script, moodboard, and storyboard. I continued with these guidelines.